Client
Pepsi

About
Complete Design and Art Direction on entire project. Developed concept for K.A.R.E. Kit and designed all aspects of package. Custom made lightweight steel box with removable shelf contains everything you need to recover from a Kyrie Irving crossover. Edition of 32.

Kit includes a customized iPad Mini 4 with preloaded Kyrie highlight reel, autographed parody X-ray, limited edition Mtn Dew cans, emergency phone, crossover first aid kit, dry erase coaches clipboard, and limited edition Nike Kyrie 3 sneakers.